// About

The Firm.

Hahn AI is built around one conviction: the AI conversation has been written by people who have never run a 40-person distribution company or a 3-location medical practice. We come from this. Enterprise marketing technology at Comcast, Vail Resorts, and Caesars Entertainment. Research-grade AI science from a university laboratory. Implementation and compliance built for regulated industries. Three principals. No middlemen.

// Our Conviction

Most AI consulting
is theater.

Vendors sell software. Generalist consultants sell hours. Neither has a stake in whether the AI actually performs. Hahn AI is built differently. We are principals, not account managers, and our reputation is attached to every engagement we accept.

We take a limited number of clients at any time. We begin with an audit, not a pitch. And we measure success by operational outcomes, not by the number of tools installed.

// The Principals

Who you work with.

William Hahn, PhD
01

William Hahn, PhD

AI Research & Technical Architecture
Ph.D., Machine Perception, Florida Atlantic University
Co-Director, Machine Perception & Cognitive Robotics Lab (MPCR)
Co-Founder & CSO, PureCipher (Defense AI)
Former CEO, VoxelRx (Deep Learning & Medical Imaging)
B.S. Mathematics & Physics, Guilford College
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William holds a Ph.D. in Machine Perception from Florida Atlantic University, where his doctoral research focused on complex systems and brain sciences. He has been a Research Scientist and Co-Director of the Machine Perception and Cognitive Robotics Laboratory at FAU since 2011, one of the longest-running applied AI research programs in the region.

As Co-Founder and Chief Science Officer of PureCipher, he develops AI systems for defense-grade clients where the margin for error is effectively zero.

Previously, as CEO of VoxelRx, he led the application of deep learning to medical imaging, deploying AI in one of the most regulated and high-stakes environments that exists.

Brett Hahn
02

Brett Hahn

Commercial Strategy & Client Advisory
CRM & MarTech Leadership: Comcast, Vail Resorts, Caesars Entertainment, C3 Industries
Founder, Indian Lakes Marketing
5 Years Management Consulting, SMB & Mid-Market
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Brett has spent fifteen years building and operating data-driven marketing systems at enterprise scale, across some of the most operationally complex and compliance-sensitive industries in the country.

At Comcast, he led the strategy, governance, and optimization of the residential marketing technology ecosystem as Sr. Manager of MarTech Operations. At C3 Industries, he directed CRM operations across a fast-growing multi-state retail network.

Earlier in his career, he held CRM leadership roles at Vail Resorts, Light & Wonder, Rivers Casino, and Caesars Entertainment, developing deep expertise in segmentation, lifecycle strategy, and data architecture across regulated environments.

He founded Indian Lakes Marketing in 2024, a consulting practice focused on helping businesses navigate modern marketing with clarity. At Hahn AI, Brett is responsible for client strategy, commercial positioning, and ensuring every engagement starts with an honest assessment of business value before any technology is discussed.

Chris Hahn
03

Chris Hahn

Implementation & Compliance
20+ Years: Regulated Manufacturing, Software Validation & Process Engineering
Pharmaceutical Validation: Pfizer, Merck (Computer Systems Validation, GAMP5, FDA Frameworks)
Enterprise Lab Systems: Waters Empower 3, NuGenesis SDMS, Biovia ELN
Industrial Automation: Universal Robots Programming, HMI Systems, Thermoforming Equipment

Chris brings more than twenty years of experience across regulated manufacturing, software validation, and process engineering. His background spans pharmaceutical validation work at companies including Pfizer and Merck, where he led computer systems validation, data integrity remediation, and SDLC documentation under FDA-regulated frameworks like GAMP5.

He has hands-on experience with enterprise laboratory software, qualification of analytical instrumentation, and protocol development across IQ/OQ/PQ and disaster recovery disciplines. More recently, he has worked in high-volume manufacturing, programming Universal Robots for automation and troubleshooting HMI systems for thermoforming equipment.

At Hahn AI, Chris focuses on implementation and compliance — ensuring that the AI systems we deploy for clients are structured, auditable, and operationally sound. Every deliverable meets the standard he sets. Your team can maintain it. Your auditors can review it.

Want to know what we stand for?

Read the Manifesto

Start with a conversation.

A 30-minute discovery call. No pitch. No obligation.

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